Grapevine's HubSpot Connector: Get Instant Answers from Your CRM

Stop digging through HubSpot to find deal status, renewal dates, or customer context. Grapevine's HubSpot Connector gives your team instant answers backed by your CRM data.

Sales and customer success teams spend hours each week hunting through HubSpot for basic information. “When is that renewal?” “What's the next step on this deal?” “What happened with this customer last quarter?”

These questions shouldn't require 35 clicks, 13 filters, and a “quick sync” with sales ops to make sure you’re looking at the right record. Your CRM already has the answers; you just need a better way to access them.

How It Works

Connect your HubSpot account to Grapevine in under 10 minutes. Once connected, your team can ask questions in Slack and get answers with direct citations to relevant records.

Grapevine searches across:

• Contacts

• Companies

• Deals

• Tickets

• Deal activities (emails, meetings, calls, notes, tasks)

Every answer includes citations to the exact HubSpot record(s), so you can trust the information and dig deeper when needed.

Examples

Pipeline Management: Get deal stage, recent activities, and upcoming tasks without opening HubSpot.

“What's the next step for the Acme Corp deal?"

Account Research: See Hubspot meetings, emails, deal updates, and support tickets in one answer.

“Give me a summary of all activity with Acme Corp in the last 3 months.”

Renewal Tracking: Get contract dates and renewal status instantly.

“When is Acme Corp up for renewal?"

Sales Performance: Get real-time metrics without spending hours building custom reports.

"What's our closed-won rate on new deals?"

Customer Context: Understand account history, open deals, and support issues before your next call.

“Give me a summary of the Acme Corp account."

Competitive Intelligence: Surface competitive insights buried in deal notes and activities.

"Which deals mention [competitor] in notes?"

Enable Grapevine to proactively answer questions in Slack channels, saving even more time by addressing common questions about deals, accounts, and the pipeline. Ask follow-up questions, dig deeper with source citations, and get the information you actually need.

Security First

Your CRM data is sensitive. Grapevine encrypts all data at rest using AES-256, stores each customer's data in isolated databases, and is built to match Gather’s SOC II Type 2 standards. We never train models on your data.

The HubSpot Connector requires read-only access to contacts, companies, deals, tickets, and communication activities. No write permissions, and no data sharing with third parties.

Get Started

The HubSpot Connector is available now for all Grapevine users. If you're not using Grapevine yet, get started for free.

Setting up the HubSpot Connector takes less than 10 minutes:

1. Connect: Go to Integrations in Grapevine and click Connect HubSpot Account

2. Authorize: Review and approve read-only permissions in HubSpot

3. Index: Grapevine automatically indexes your HubSpot data

After the initial sync, Grapevine stays up to date with real-time webhooks.

Questions about the HubSpot Connector? Check out our detailed documentation or reach out to our team.

Stop wasting time searching through your CRM. Let Grapevine surface the answers you need, when you need them.